I am a Product Manager and UX Designer based in NYC with 10+ years of experience in Web Development, UX Design and Project Management.

Technology and innovation are what makes me want to wake up in the morning. I strive to create great products that have an impact and improve people's life.

I am French native but lived many years abroad and traveled enough to feel like a global citizen.
I have an addiction to learning new things, especially languages, and feel happiest when on a board, surfing or snowboarding.



I was CMO at Magency Digital, building mobile software to make corporate events and training more engaging. I led product & marketing there, and helped raise 3M€ in series A funding.

Prior to that, I lived in China for 5 years. During this period, I setup the digital production team at creative agency FRED & FARID Shanghai, worked for dozens of startups with Ekohe, learned Chinese (HSK4 level) and even founded a boutique travel agency called CookInSH.

I spent the first few years of my career in France as a web developer and project manager, producing online marketing campaigns and corporate websites for major brands at agencies such as Megalo(s) and HAVAS BETC Digital in Paris.

I studied Interactive Media Design & Development at Gobelins Paris, School of Image, and have a Master in Business Administration from IAE Aix-Marseille.


I speak French, English, Mandarin Chinese, Spanish and am learning Bahasa Indonesian.

Beside my work, I like to organize tech & entrepreneurship events such as Lean Startup Machine, Bar Camps or UX Design workshops with Techyizu and JCEF in Shanghai. I also contributed to non-profit organizations such as Solidamoun in Morocco, AOOO in Cambodia and try to give back whenever I have time.

When I'm not making stuff on the Internets, I am probably planning trips, running, doing improv, breaking my bones doing sports involving boards then recovering from my injuries doing yoga, or eating way-too-spicy Asian food.

If you read it all, high five! You should follow me on Twitter.

Find me on WeChat with the ID sa__cha
or scan my QR code:

QR code